New Car Salesperson

Website Talent Ali

New Car Salesperson

Company: Windermere Chrysler Dodge Jeep Ram

Location: 3420 Allan DR SW, Edmonton, AB (Windermere/Ambleside area)

Pay: Estimated $49,360 – $81,013 per year (Typically commission-based with performance bonuses)

Employment Type: Full-Time, On-Site


Clean Professional Job Summary

Windermere Chrysler, a state-of-the-art dealership in Southwest Edmonton, is looking for a high-energy New Car Salesperson to join their growing team. In this role, you aren’t just selling “cars”—you are guiding customers through a major lifestyle investment across a legendary lineup including Jeep Wranglers, Ram 1500s, and the Dodge Hornet. This position is ideal for a “people person” who thrives on building long-term relationships and meeting ambitious sales targets. You will be the face of the dealership, providing a “WOW” client experience from the initial greeting to the final handshake and delivery. If you are passionate about the automotive industry and have the drive to stay ahead of product trends and inventory, Windermere Chrysler offers a modern, family-oriented facility to build your career.


Key Responsibilities

  • Customer Selection: Assist clients in identifying the best Chrysler, Dodge, Jeep, or Ram vehicle to fit their specific needs and budget.

  • Relationship Management: Build and maintain a strong client database to ensure long-term customer retention and repeat business.

  • Negotiation: Expertly navigate sales agreements and trade-in valuations to close deals that satisfy both the client and the dealership.

  • Product Expertise: Maintain up-to-the-minute knowledge of vehicle features, safety ratings, and the latest Stellantis technology (e.g., Uconnect systems).

  • Inventory Mastery: Stay updated on real-time car inventory and incoming shipments to provide accurate options to shoppers.

  • Targets & Compliance: Meet or exceed monthly unit sales targets while adhering to dealership policies and Alberta automotive regulations (AMVIC).


Required Qualifications & Skills

  • Interpersonal Excellence: Exceptional communication skills and the ability to provide an engaging, positive customer experience.

  • Sales Aptitude: Previous sales experience is preferred, but the dealership values a passion for the industry and a willingness to learn above all.

  • Professional Standards: Valid driver’s license and a clean driving record (essential for test drives and vehicle movement).

  • Education: High school diploma or equivalent.

  • AMVIC Licensing: (Not explicitly listed, but required by law in Alberta) You will need to obtain or hold a valid salesperson license from the Alberta Motor Vehicle Industry Council.


About the Company: Windermere Chrysler

Located in the heart of the vibrant Windermere community, this dealership prides itself on a “family values” approach. It is a state-of-the-art facility designed to redefine the traditional car-buying experience with a focus on transparency and community involvement.


Market & Industry Context: Edmonton Automotive (2026)

As of March 2026, the Edmonton car market is navigating a unique period of “Hybridization” and shifting consumer demand for rugged, versatile vehicles.

Industry Trends & Data:

  • Truck Dominance: In Alberta, trucks and SUVs continue to dominate sales. In early 2026, light trucks (including the Ram 1500 and Jeep Grand Cherokee) account for over 94% of new vehicle sales in the province.

  • The “Hybrid Moment”: With new federal incentives in 2026, interest in PHEVs (Plug-in Hybrid Electric Vehicles) like the Jeep 4xe lineup has surged. Salespeople who can explain the “Total Cost of Ownership” of hybrids are currently seeing the highest conversion rates.

  • Earnings Outlook: The average car sales salary in Edmonton in 2026 is approximately $49,360, but top performers in high-volume stores like Windermere can exceed $80,000 through commission and manufacturer bonuses.

  • Digital Integration: In 2026, most sales processes at Windermere involve “upfront pricing” tools and digital document signing, reflecting a shift toward a faster, more transparent buying cycle.


Career Growth & Progression Path

  • Senior Sales Consultant: Master the high-volume desk and qualify for “Club” levels with manufacturer perks and travel rewards.

  • Finance & Insurance (F&I) Manager: Transition into the back-office to manage lending, protection packages, and legal documentation.

  • Sales Manager: Take leadership of the entire sales floor, setting targets and mentoring new hires.

  • General Manager: Oversee the complete operations of the dealership, from service and parts to new and used sales.


Interview Preparation Insights

  • The “Customer Retention” Focus: Windermere’s ad emphasizes retention. Be ready to talk about how you follow up with a customer six months after the sale to ensure they are still happy.

  • Product Passion: You will likely be asked why you like the Chrysler/Jeep/Ram brands. Have a specific feature (like the Ram’s interior luxury or Jeep’s off-road capability) ready to discuss enthusiastically.

  • Overcoming Objections: Car sales involve negotiation. Prepare a story about a time you turned a “no” into a “yes” by listening to a customer’s concerns and finding a creative solution.

  • Tech Savvy: Mention your comfort with CRM (Customer Relationship Management) software. Modern dealerships rely on digital leads as much as walk-ins.


Perks & Benefits

  • Modern Facility: Work in a “World-Class Facility” featuring the latest amenities for both staff and customers.

  • Saturday Lunch: A unique tradition at this location—staff enjoy free lunch during the busy Saturday rush.

  • Employee Pricing: Access to the Chrysler Advantage Program, offering significant savings on new vehicles for yourself and immediate family.

  • High Earning Potential: Unlimited commission structure where your pay is directly tied to your effort and results.

    Core Role Summary: New Car Salesperson

    Category Details & Specifications
    Employer Windermere Chrysler Dodge Jeep Ram
    Location 3420 Allan Drive SW, Edmonton, AB
    Pay Structure Performance-based (Commission + Bonuses)
    Est. Earnings $49,000 – $94,500+ / year (Edmonton 2026 average)
    Employment Type Full-time, On-site
    Key Inventory Chrysler, Dodge, Jeep, Ram, Wagoneer

    Role Breakdown: The Modern Sales Consultant

    At Windermere CDJR, a New Car Salesperson is a high-energy consultant responsible for managing the customer journey from initial inquiry to final delivery. In 2026, this involves navigating a highly digitalized sales process.

    • Customer Acquisition: Responding to digital leads and greeting “up” customers on the lot. 2026 sales increasingly rely on Omni-channel retail, where customers start their journey online and finish in-person.

    • Product Presentation: Demonstrating the unique features of the Stellantis lineup, including the high-tech Uconnect 5 systems and new hybrid/EV powertrains like the Jeep 4xe and Ram Rev.

    • Negotiation & Closing: Handling the “four-square” negotiation process, including trade-in valuations, monthly payment structures, and coordinating with the Finance (F&I) office.

    • Relationship Management: Maintaining a database of past clients to drive “Customer Retention” and repeat business—a core metric for 2026 dealership success.

    • Inventory Mastery: Staying current on a rapidly shifting inventory of specialized trucks (Ram 1500/2500) and SUVs (Wagoneer, Grand Cherokee).


    2026 Edmonton Market & Dealer Insights

    Windermere Chrysler is located in the South West “Windermere” area, one of Edmonton’s most affluent and fastest-growing retail sectors.

    • High-Value Inventory: This location is a prime destination for high-margin vehicles like the Grand Wagoneer and Ram Limited trucks, which are popular in the South West demographic.

    • Work Culture (2026 Reality): Employee feedback for this location highlights an “energizing” environment in a modern building. However, like many sales roles in 2026, it requires significant stamina—shifts can span from 8:30 AM to 9:00 PM on weekdays, with mandatory Saturday presence.

    • The “Commission” Curve: While entry-level “Car Sales” roles in Edmonton average around $49,360/year, top performers in high-traffic dealerships like Windermere can exceed $100,000 through “PVR” (Per Vehicle Retail) profit and manufacturer bonuses.

    • Market Outlook: The 2026 Canadian auto market is seeing a “plateau” in pricing, making customer service and retention the primary competitive advantages over pure price-cutting.


    Total Rewards & Benefits

    • Saturday Perks: Historically, this dealership has offered unique morale boosters, such as free lunch for staff on Saturdays.

    • Employee Pricing: Access to the Stellantis Advantage Plan, providing significant discounts on new personal vehicles.

    • Advancement Potential: High-performing salespeople at Windermere often transition into Finance Manager ($150k+ estimated) or Sales Manager roles within the dealership.


    Essential Qualifications & Soft Skills

    • Interpersonal Excellence: You must be “positive and engaging,” especially when handling difficult negotiations.

    • Clean Driving Record: A non-negotiable requirement for providing test drives and moving inventory on the lot.

    • Product Passion: In 2026, buyers are more informed than ever. You must be an expert on vehicle specs to add value beyond what they found on Google.

    Application Insider Tips

    • Focus on “Retention”: During your interview, emphasize how you plan to build a long-term client base, not just one-off sales. Dealers in 2026 prioritize “lifetime customer value.”

    • Highlight Tech Literacy: Mention your experience with CRM (Customer Relationship Management) software or digital lead tracking.

    • Reliability: Given the long dealership hours (8:30 AM starts and 9:00 PM finishes), demonstrating a strong work ethic and reliable transport to the SW Edmonton area is vital.

To apply for this job please visit www.windermerecdjr.ca.