Job Overview: Store Manager – LensCrafters (Broadway, NYC)

LensCrafters, a division of the global eyewear leader EssilorLuxottica, is seeking a high-caliber Store Manager for its Broadway location in New York City. As a “leader of visionaries,” you will be responsible for merging state-of-the-art optical technology with a personalized retail experience.

The mission is to drive the store’s commercial success while ensuring that every patient and customer receives unsurpassed care. You will act as the primary architect of the store’s culture, operational excellence, and financial performance.

Key Responsibilities & Strategic Leadership

Performance & Business Analytics

KPI Management: Own and deliver key performance indicators, including Net Promoter Score (NPS), % Sales to Plan, Customer Count, Complete Pair ratios, and Exam Growth.
Action Planning: Analyze complex store reporting (LC Dashboard) to identify trends and implement strategic plans to improve labor efficiency and training saturation.
Operational Execution: Flawlessly execute inventory management, visual merchandising, and safety protocols to maintain a “safe and FUN” environment.

Team Leadership & Talent Development

Talent Acquisition: Attract, hire, and retain a highly engaged team, ensuring “the right people are in the right place at the right time.”
Coaching: Leverage company programs to provide continuous training and professional development to the staff.
Doctor Partnership: Collaborate closely with the Doctor of Optometry to integrate the clinical and retail aspects of the business, elevating the overall patient journey.

Qualifications & Requirements

Basic Qualifications

Experience: 4+ years of management or supervisory experience in a high-volume retail or service environment.
Technical Skills: Comprehensive knowledge of business operations, basic math skills, and familiarity with retail technology (POS, computers, and calculators).
Communication: Strong influencing, negotiating, and listening skills with the ability to manage time under aggressive deadlines.
Education: High School graduate or equivalent.

Preferred Qualifications

Education: College degree or equivalent.
Certifications: State licensure (if applicable), ABO Certification, or LensCrafters-specific certifications (Final Inspector, Quality, Fitting & Adjusting).
Acumen: High level of business acumen and detailed knowledge of optical theory and current merchandise.

Compensation & Total Rewards

Pay Range: $71,584.68 – $123,910.96 (Determined by experience, qualifications, and geography).
Incentives: Competitive bonus and/or commission plans that complement the base salary.
Benefits: A “first-class” package including health care, retirement savings (401k), paid time off/vacation, and various employee discounts.
Global Community: Join a network of over 200,000 employees within the EssilorLuxottica ecosystem.

Why Lead the Broadway NYC Team?

This location on Broadway is a high-visibility storefront in one of the world’s premier retail corridors. For a Store Manager, this offers:

Brand Impact: Represent a global leader in the eyewear transformation movement.
Professional Growth: Manage a complex business unit that combines healthcare services with luxury and fashion retail.
Inclusive Culture: Work for an Equal Opportunity Employer that values diversity and provides reasonable accommodations for all visionaries.

Application Information

Interested candidates should apply through the EssilorLuxottica/LensCrafters careers portal referencing Requisition ID: 921472. Your application should showcase your ability to drive sales growth while maintaining a high standard of patient care.

The Company & Culture LensCrafters is a cornerstone of North American optical retail, operating as a primary brand under the EssilorLuxottica umbrella. Its culture is a fusion of healthcare expertise and high-end retail. Internally, the environment is often described as “numbers-driven” and “corporate,” with a heavy focus on Key Performance Indicators (KPIs) and “conversion” (turning eye exams into frame sales). For employees, this creates a fast-paced atmosphere where sales skills are as vital as clinical knowledge. While reviews from 2026 highlight the pressure of retail hours and staffing challenges, many associates find a “clear sense of purpose” in helping patients see better, often describing their local teams as close-knit and supportive.

The Location In New York City, LensCrafters treats the five boroughs—and specifically Manhattan—as a premier theater for its “premium retail” strategy. The presence here is anchored by two major Flagship Stores: one in the Flatiron District (23rd St & Broadway) and another in Midtown (49th St & 3rd Ave). These locations are designed as “showrooms,” featuring high-tech digital eye exam suites and the city’s widest selection of luxury brands like Ray-Ban, Chanel, and Prada. Working in NYC means navigating a high-volume, diverse clientele, from busy office workers in Midtown seeking “efficiency” to leisurely shoppers in the Flatiron District.

To apply for this job please visit www.lenscrafters.com.