Leads Manager

Leads Manager

OKM Marketing Management • Dubai, United Arab Emirates

OKM Marketing Management is seeking a high-velocity, analytical Leads Manager to orchestrate the top-of-funnel operations for a premier real estate sales force in Dubai. In the hyper-competitive UAE property market, the gap between a “lead” and a “deal” is defined by speed-to-lead and rigorous qualification.

The successful candidate will act as the critical filter between marketing silver and sales gold. You will be responsible for triaging incoming inquiries from global investors and local buyers, ensuring that every digital touchpoint is converted into a high-quality, actionable opportunity for the brokerage’s property consultants.

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Key Responsibilities

The Leads Manager is the “engine room” of the sales cycle, responsible for lead health and distribution:

• Multichannel Lead Triage: Manage and instantly respond to inbound inquiries originating from major property portals (Property Finder, Bayut), social media campaigns, and organic referrals.

• Qualification & Scoring: Filter raw leads based on budget, readiness, and intent before assigning them to the appropriate property consultants.

• Rapid Response Management: Implement protocols to ensure industry-leading response times, minimizing lead “decay” and maximizing capture rates.

• Equitable Lead Distribution: Manage the fair and efficient routing of prospects to the sales team based on specialization and current capacity.

• CRM Integrity: Maintain meticulous records within the CRM system, tracking the lifecycle of every lead from first contact to final disposition.

• Performance Analytics: Prepare daily reports on lead status, follow-up lag, and conversion ratios to provide management with actionable pipeline visibility.

• Re-engagement Strategy: Identify “cold” or inactive leads within the database and execute re-engagement campaigns to maximize ROI on marketing spend.

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Required Qualifications & Skills

OKM Marketing Management seeks a candidate who combines a sales-oriented mindset with administrative precision:

• Industry Experience: Proven track record in Real Estate Lead Management , Sales Coordination, or a high-volume Telesales environment within the UAE.

• Technical Literacy: Advanced proficiency in CRM systems (such as Salesforce, HubSpot, or Propertybase) and lead-tracking software.

• Communication: Exceptional verbal and written English skills are mandatory. Arabic proficiency is a significant competitive advantage for dealing with regional investors.

• Market Intelligence: A solid understanding of the Dubai real estate landscape, including key freehold areas and current buyer behavior trends.

• Organizational Mastery: Ability to multitask under extreme pressure while maintaining a high level of attention to detail and data accuracy.

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About the Company: OKM Marketing Management

OKM Marketing Management is a specialized firm driving growth for Dubai’s real estate sector through sophisticated digital strategies and lead generation. Operating in one of the world’s most transparent and fast-moving property markets, OKM provides its team with the latest technological tools and a high-performance culture. The firm emphasizes continuous training and support, ensuring that its staff stays ahead of market shifts and regulatory changes from RERA (Real Estate Regulatory Agency).

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Market & Industry Context

The Dubai real estate market is currently experiencing a historic surge in off-plan and secondary market transactions. In 2026, the “Lead-to-Appointment” ratio has become the most vital metric for brokerage success. As global interest in Dubai property grows, the role of a Leads Manager has transitioned from simple data entry to a strategic Revenue Operations role. Professionals in this space are essential for helping firms navigate the massive volume of digital inquiries generated by Dubai’s global marketing reach.

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Career Growth & Progression Path

A successful Leads Manager at OKM has multiple avenues for professional advancement:

1. Head of Lead Generation / Sales Ops: Moving into a senior leadership role overseeing the entire marketing-to-sales handoff process.

2. Property Consultant: Transitioning into a full-commission sales role with a deep understanding of how to self-generate and qualify leads.

3. CRM & Automation Specialist: Specializing in the technical architecture of lead flows and marketing automation.

4. Sales Trainer: Using your experience in lead qualification to train new recruits on effective communication and closing techniques.

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Interview Preparation Insights

Expect the interview to focus on your “speed” and “selection” capabilities:

• The “Speed-to-Lead” Test: Be prepared to discuss how you manage inquiries that arrive outside of standard working hours.

• Qualification Frameworks: You will likely be asked how you distinguish between a “window shopper” and a “serious investor.” Be ready to explain your questioning techniques.

• CRM Proficiency: Expect a practical demonstration of how you organize data and generate reports within a CRM environment.

• Handling Rejection: Discuss how you maintain a positive, sales-oriented mindset when dealing with low-quality leads or difficult prospects.

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Estimated Salary & Benefits

• Expected Total Compensation: AED 18,000+ per month (approximately $5,000 – $6,000 USD ).

• Compensation Structure: This includes a competitive base pay plus high-upside performance-based commissions linked to lead conversion and team closing ratios.

• Additional Benefits: * Comprehensive training and continuous professional support.

  • Structured career growth opportunities within a fast-scaling marketing firm.

  • Standard UAE benefits including residency visa and medical insurance.

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Work Environment & Location Insights

Dubai, United Arab Emirates: You will be working in a high-energy, “always-on” environment typical of the Dubai real estate sector. The role requires a proactive, “in-person” presence to coordinate effectively with the property consultants on the floor. Following the UAE’s Monday-Friday schedule, the role offers a balance, although the nature of lead management often requires responsiveness to international leads across multiple time zones.

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Compliance & Equal Opportunity Note

OKM Marketing Management is an equal-opportunity employer. All hires must comply with UAE Labor Laws and RERA regulations where applicable. Candidates will undergo a vetting process that includes the verification of past employment and the attestation of educational certificates for visa purposes.