Marketing Team Lead

Job Duties

• Direct the daily operations of the marketing department to ensure all projects align with corporate strategic goals.

• Mentor a team of marketing specialists through regular performance reviews and professional development planning.

• Oversee the end-to-end execution of multi-channel campaigns across digital, print, and social media platforms.

• Manage the department budget to ensure efficient resource allocation and high return on investment.

• Facilitate cross-functional collaboration between the marketing, sales, and product development teams.

• Approve all creative assets and copy to maintain strict brand consistency and quality standards.

• Analyze campaign performance data to provide actionable insights and strategic pivots to senior leadership.

• Lead weekly team meetings to track project milestones and resolve potential operational bottlenecks.

• Negotiate contracts and manage relationships with external agencies and third-party vendors.

• Establish key performance indicators to measure team productivity and campaign effectiveness.

Requirements

• Hold a Bachelor’s degree in Marketing, Business Administration, or a related field.

• Demonstrate significant experience in a marketing role with a proven track record of leadership.

• Show proficiency in project management software and modern marketing automation tools.

• Exhibit exceptional verbal and written communication skills for both internal and external stakeholders.

• Possess a deep understanding of current market trends and consumer behavior in the United States.

• Manage multiple high-priority projects simultaneously within a fast-paced New York office environment.

• Apply strong analytical thinking to solve complex marketing challenges and drive growth.

• Display a collaborative leadership style that fosters innovation and accountability.

• Reside within a commutable distance to the New York, NY office for full-time engagement.

• Maintain a professional demeanor while representing the brand at industry events and meetings.